For five years, we have worked alongside the Rwanda Development Board to address conservation threats through sustainable tourism development. Focusing on three key goals; to reduce the level of conflict between humans and wildlife; to increase the amount of natural habitat available to the park’s mountain gorillas so that their numbers can continue to grow; and to help support the local community’s socio-economic uplift.
Over the course of the past year we have partnered with Visit Rwanda and David Yarrow to support Rwanda in the national challenge to attract sustainable tourism, through thought leadership, conservation awareness and tourism branding programs. These initiatives are creating a compelling narrative around the gorillas that inhabit the Volcanoes National Park , and ultimately an emotional connection with Rwanda.
We are honoured to be helping make a difference through this exclusive partnership.